Younger consumers adopt voice technology faster, but use voice assistants less, report claims

Younger consumers adopt voice technology faster, but use voice assistants less, report claims

Here’s an odd juxtaposition for you. According to a new report on voice assistants released today by PwC, younger users are adopting voice technology at a faster rate than their older counterparts, but are somehow using their voice assistants less often. The report found that users 18 through 24 had fewer “heavy” users of voice …