Adobe wants to make every online retailer more analytical

In its most recent earnings report, Adobe reported record revenue, but CEO Shantanu Narayen admitted he was a bit disappointed with the Experience Cloud results. That’s the part of Adobe that includes the Analytics Cloud. Today, the company is announcing an update to the analytics product aimed specifically at the lucrative retail/ecommerce market. Perhaps it’s not …

Continue reading “Adobe wants to make every online retailer more analytical”