Thanksgiving Tip: Butterball’s Turkey Talk-Line Adds Alexa

Thanksgiving Tip: Butterball’s Turkey Talk-Line Adds Alexa

In November 1981, Butterball introduced a toll-free hotline with a simple mission: to help Thanksgiving chefs turn out top-notch turkeys. And while the phone call remains the beating heart of the Turkey Talk-Line industrial complex, it has in recent years branched out. In 2008, Butterball took its first tips to social media. In 2016, it …