Snapchat to Redesign Its App Following Disappointing Results

Snapchat to Redesign Its App Following Disappointing Results

Before Snap’s IPO in March, it looked like the company could validate CEO Evan Spiegel’s vision as the next evolution in how people communicate—ephemeral, visual, instantaneous, and intimate. Tuesday, Spiegel said the vision needs some adjustment. He jolted investors with news that the company is redesigning its signature Snapchat app and acknowledged, “[W]e don’t yet …